Generate Leads: Use LinkedIn to Build Your Professional Network
Presenter: Anthony Fasano, PE
Target Audience: Seller-Doers, Account/Project Managers, and BD/Marketing Pros
Goal: Understand and begin to leverage the powerful tool that Linkedin is for relationship building
Duration: 1 Hour
Business development is about finding and building relationships. One tool that can facilitate building relationships is LinkedIn. LinkedIn is a free social networking site dedicated 100% to business use. Unfortunately, most engineering professionals don’t use it effectively. But it’s easy, if you follow the tips presented in this module.
Learning Objectives: The purpose of this module is for you to leverage the power of LinkedIn to grow your professional network and build relationships. In this module, you will learn how to:
- Build a complete LinkedIn profile,
- Connect with right people,
- Actively participate in LinkedIn Groups, and
- Obtain recommendations to attract clients.
WHAT ACTUAL ACADEMY MEMBERS ARE SAYING
“The session on LinkedIn was informative. I will watch it again for a better takeaway.”—Kevin
“Good reminders on what I need to do to update my profile. Good examples of a well-written and developed profile.”—Tom
“The session was useful and made me realize how valuable LinkedIn can be.”—Cooper