Storytelling: Use the Power of Storytelling to Engage and Influence Your Audience
Presenter: Jim Rogers
Target Audience: Seller-Doers, Account/Project Managers, and BD/Marketing Pros
Goal: To help you learn effective storytelling strategies that can help close the sale.
Duration: 1 Hour
This module helps you grow, grab, and hold attention during presentation, become memorable, and close the sale through effective storytelling. Storytelling requires a blend of art and science. In this module, we will explore both.
Learning Objectives: The purpose of this module is for you to learn and apply effective storytelling strategies that will help you win more work. In this module, you will learn how to:
- Why storytelling is essential to selling,
- How to incorporate the 7C elements of effective stories,
- How to select and develop compelling stories, and
- How to test and revise your stories.