Becoming A Trusted Advisor
Presenter: Anthony Fasano, PE
Target Audience: Seller-Doers, Account/Project Managers, and BD/Marketing Pros
Goal: To help you learn strategies for how to become a trusted advisor.
Duration: 1 Hour
As the saying goes, “Trust is always earned, never given.” It takes a long time to build trust, but once you’ve established it, you will find great reward and fulfillment. As a trusted advisor, your relationship goes beyond the sales process. Clients not only ask for your services or products but also for your input on industry-related issues. Building this deep, long-term relationship with your clients is essential in bringing continuous ‘wins’ for your firm.
Learning Objectives: The purpose of this module is for you to learn strategies for how to become a trusted advisor as a seller-doer. In this module, you will:
- Learn the characteristics of a trusted advisor,
- Realize the benefits of a trusted advisor, and not only as a technical expert,
- Apply the strategies on how to build trust and deepen client relationships, and
- Leverage trust to accelerate business development.
WHAT ACTUAL CLIENTS ARE SAYING
“I thought it was a very relevant topic. Add ways to help repair a relationship with a client if it's already gone south, or if you inherited the client from someone else and have a pre-existing rocky relationship.” — Jennifer
“Good topic overall” — Ryan